I deal with money - day in and day out

I deal with money - day in and day out. That's the basis of my business. From how to make and protect your profits to increasing revenue with your sales process and documentation of your process. Our conversation and understanding of money is essential to our business and our personal lives. 

So how do we bring up the budget a potential client may have?

How do we bring up our prices, develop them, and discuss them? 

We have to look at our relationship with money and see where we fall, how we correct our path, and how we can do better. Having a clear understanding of what profit actually is and how we can achieve it is another important conversation to have. If we think that we have to constantly grow and feed this beast of a company we created, we lose the ability to have fun with what we are doing. When we raise our prices many times we are quick to say ‘but I’m also offering’ which, if we are going to do more at a higher price then what is the purpose of increasing our baseline? 

Increasing your baseline is because you have better developed and fine tuned your skills and expertise. If you haven’t done that, adding additional services makes you a jack of all trades and a master of none.

Here are a few key things to consider when setting up your price point. 

  • Look at your marketplace, what can it handle and what can it not handle?

  • Industry Standards, are you in line with what is being done by others similar to you?

  • What level of expertise do you have?

  • Where are you in the phase of your company?

  • Can you identify “pains” that can be solved? 

  • Can you convey exactly what your solutions are

Take some time to really think this through but more importantly what your end goal is. If you can’t define it, reach out, I would love to have this conversation with you.